Destination Southern Tasmania Says Three Capes is on Track

Peak regional tourism body, Destination Southern Tasmania (DST) welcomed the launch of bookings for the Three Capes Track today and the announcement that the much anticipated experience will be open for independent walkers from 23 December 2015.

“Already touted by Lonely Planet as one of the world’s hottest new travel experiences for 2015, the Three Capes walking experience on the Tasman Peninsula has the potential to be one of Australia’s iconic great walks,” said Melinda Anderson, DST CEO.

Ms Anderson said the opening of the Three Capes Track will be significant to tourism on the Tasmania Peninsula specifically and Tasmania generally.

“The introduction of a world class, multi day walking experience amongst the Peninsula’s stunning natural environment will add a whole other dimension to the region renowned for its significant convict heritage.

The Tasman Peninsula has the southern Hemisphere’s highest sea cliffs and amazing ocean views, which will be more accessible with the introduction of the achievable walking experience that is the Three Capes Track.”

Ms Anderson said the Tasman region is well known as a day trip destination, despite the wealth of visitor experiences it offers and overnight accommodation. Research shows that visitors participating in multi day walks are seeking destination experiences and looking to extend their stay in a region once their walk is complete. It is expected that the Three Capes Track will provide an economic boost to the Tasman region through increased length of stay in the region and participation in experiences throughout the region and beyond.

“Investment in high quality visitor experiences is essential if Tasmania is to reach its goal of 1.5 million visitors by 2020 and for the tourism industry to thrive and grow sustainably.

Iconic developments in our regional areas, such as Three Capes, are required to drive visitor dispersal and yield to maximise the benefits of the visitor economy to our local communities.” added Ms Anderson.

Leave a reply