Southern Stars of Tourism

Shining a Light on Hobart & Beyond

Southern Stars of Tourism brings together our industry in a celebration of all the great things being done in our region to develop and promote tourism.

There are five Star categories which recognise our industry’s commitment to innovation and excellence to deliver great visitor experiences.

Prizes are specifically selected to help winners develop themselves or their businesses further and include advertising air time and print space; content development and distribution; and study tours to the Geelong/Bellarine region. A big thank you to our prize sponsors: Southern Cross Television and Triple M, The Mercury, Hype TV, Macq01, Tourism Greater Geelong and the Bellarine and Tourism Brochure Exchange.

Our aim is to celebrate, recognise and encourage industry leadership and excellence within southern Tasmania. Nominations for the 2019 Southern Stars of Tourism will open in February. Scroll down to see who our 2018 Stars were…

Starlight (Community)

This category recognises those individuals who go ‘above and beyond’ to support tourism in their community in a voluntary capacity (for example by serving on committees, organising events, mentoring others, or coordinating promotional opportunities).

Prize package includes:

  • Return flights for two from Hobart to Melbourne
  • Two night accommodation and tourism experience in the Greater Geelong and Bellarine Region
  • Day Registration at the 2018 DST Summit

2018 Winner: Terry Mather, Tasmanian Travel and Information Centre
Commendation: Eileen Maskrey, Royal Tasmanian Botanical Gardens
Commendation: Julie Porter, Heritage Sailing Tasmania

Bright Star (Innovation)

This category is all about innovation and recognising the businesses which are applying innovative approaches to tourism. Submissions should focus on what the nominee is doing a bit differently than others and how they are leading by example. Innovation might be in the form of collaborative marketing, creative approaches to customer service, new marketing ideas, utilising digital technologies, social media, unique interpretation and original event creation.

Prize package includes:

  • Southern Cross airtime package valued at $2500
  • Southern Stars highlight on DST regional map
  • DST mentoring support for 2018 TICT Tasmanian Tourism Awards

2018 Winner: Hadley’s Orient Hotel (for the Hadley’s Art Prize)
Commendation: Tassie Bound Adventure Tours (for the establishment of Wild Island Women)

Stardom (Brand Excellence)

Through this category we recognise operators who are supporting our core regional brand strengths of arts and culture; food and beverages; waterways; nature and wildlife; or history and heritage.  We’re looking for feedback from visitors that demonstrates the lasting memories that have been created through standards of excellence and unique experiences.

Prize package:

  • Advertising package to the value of $2500 with The Mercury
  • Southern Stars highlight on DST regional map
  • DST mentoring support for 2018 TICT Tasmanian Tourism Awards

2018 Winner: MACq 01 Hotel
Commendation: Osborne Heli Tours

Nova (New Business)

This category is about showcasing new businesses in the south that have enhanced the visitor experience in the region. The nominee does not necessarily have to be a tourism operation; it may be a supporting service. The focus here is to show how the introduction of this business made a difference to tourism in a local area or the wider region.

Prize package includes:

  • Content production services from Hype TV to the value of $1000
  • Six month screening package with Tourism Brochure Exchange, valued at $1600
  • Southern Stars highlight on DST regional map
  • DST mentoring support for 2018 TICT Tasmanian Tourism Awards

2018 Winner: Woodbridge Smokehouse
Commendation: SailTas

Rising Star (Age 32 and Under)

This category is about recognising the work of our region’s younger industry leaders. This is an opportunity to highlight the work the nominee has done to improve the performance of a business, either back of house or on the front line, and their contribution to the regional tourism industry.

Prize package includes:

  • Return flights for two from Hobart to Melbourne
  • Two nights accommodation and tourism experience in the Greater Geelong Bellarine Region
  • Day registration to DST Tourism Summit

2018 Winner: Lou Balcombe, Wild Pedder
Commendation: Kendal Garrett, Port Arthur Historic Site

Thank you to our Southern Stars partners: